June 26, 2012
Digital Audience Measurement In Pakistan
“Since the beginning of radio, the broadcaster has been interested in how the owner of a receiver reacts to the programs presented over the air. Some of the questions to...
June 26, 2012
“Since the beginning of radio, the broadcaster has been interested in how the owner of a receiver reacts to the programs presented over the air. Some of the questions to...
June 26, 2012
Pakistan has traditionally always been a nation with strong social support systems rather than institutions. Even for things as simple as schooling or buying a house, we seek after the...
May 12, 2012
The creative brief is your roadmap. Your Sherpa. Your guide to the buried treasure. The creative brief is the contract between the client and the agency and between the agency...
January 24, 2012
The highly successful Jalsa of 25th December, 2011 organized by Pakistan Tehreek Insaf was a major social media milestone for Pakistan. By using a disruptive technology in early markets, PTI...
December 16, 2011
We live in an era that isn't business as usual anymore. Living in a networked economy with an increasing overlap between consumer and technology is opening up opportunities for businesses...
June 12, 2011
40 Kilometers out of Karachi, in the neighborhood of Sultanabad, Kemari Town lies a small goth named Anwar Thaheem of over 3000 inhabitants. The village consists of a school, a...
